4 min read
Michael Linde, PhD: Jul 22, 2026 6:32:48 PM
We all know omnichannel is an important part of reaching as broad an audience as possible to educate providers. But knowing that doesn't get you any...
2 min read
Kurt Mueller: Jul 20, 2026 6:59:23 PM
1. What’s the difference between multichannel and omnichannel in Medical Affairs? Multichannel means pushing essentially the same message through...
2 min read
Rick Abbot: Nov 11, 2025 7:38:01 PM
On October 23, I had the pleasure of joining fellow Medical Affairs leaders and innovators at the Medical Affairs Technology and Innovation...