
2 min read
Unlocking the Full Value of Medical Congresses
Every major medical congress delivers a tidal wave of scientific content: posters, podium presentations, symposia, and more. For biopharmaceutical companies, the stakes are...
Read MoreRick Abbot is a senior medical communications professional with extensive experience in scientific communications, medical publications, strategic brand planning, and business development. Rick’s expertise spans multiple therapeutic areas, including neuroscience, dermatology, and oncology. He is known for overseeing complex projects, developing educational programs, and leading high-performing teams in the biopharmaceutical and health care industries.
2 min read
Every major medical congress delivers a tidal wave of scientific content: posters, podium presentations, symposia, and more. For biopharmaceutical companies, the stakes are...
Read More2 min read
The Metrics That Matter: Rethinking Scientific Publications Performance For years, the success of scientific publications programs in the life...
2 min read
Why “Getting It Done” Isn’t Good Enough Anymore In medical and scientific communications, the bar for agency performance has always been a moving...