Advancing
Diagnosis:
Shortening the
diagnostic pathway
to better serve patients
Executive Summary
Market dynamics are shifting toward integrated diagnostic ecosystems, where value is measured not by device sales but by data-driven outcomes, care coordination, and cost efficiency. This convergence of science, software, and systems is redefining how diagnostic success is evaluated and commercialized.
The future of diagnostics will be shaped by those who can bridge innovation and infrastructure. Success will be achieved by companies that combine technological excellence with real-world feasibility, thus building diagnostic ecosystems that are not just advanced but integrated, equitable, and trusted by both clinicians and patients.